Liz DiAlto loves fitness.  Early on, she realized what works for her works really well for a lot of busy women: quick and efficient workouts, healthy food that tastes amazing, and booty shakin’.  Liz provides her clients with tons of workouts they can do from home with little to no equipment, healthy and easy recipes, and plenty of tips and tricks for fitting it all in around their busy schedule.

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Resource Mentioned:

• Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!

Success Quote

• “Feel free to change, when you discover something true about yourself, put it into action regardless of who you were yesterday.” – Danielle Laporte.

Business Failure

• Liz was in grad school, a bad relationship, and not feeling very inspired about life in general.  Then she put $1500 on her credit card and went to a Marie Forleo event.  That was her turning point, and she never looked back.

Entrepreneurial AHA Moment

• I can be me!  Liz admits she’s a loud Staten Island Italian Latino… and proud of it.  When she let her true colors shine through, everything started looking up.

Current Business

• Liz DiAlto now works for Liz DiAlto, and she LOVES it.  After hearing her vision for the future, I want to work for Liz DiAlto too!

Lightning Round

• Wow!  Did you expect anything less from this little lightning bolt?

Best Business Book

• The Vortex by Esther Hicks.
• The Big Leap by Gay Hendricks.

Interview Links

• Wild Soul Movement – Liz’s Website.

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

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Full Transcript

John Lee Dumas:  Hire Fire Nation and thank you for joining me for another episode of EntrepreneurOnFire.com, your daily dose of inspiration.  If you enjoy this free podcast, please show your support by leaving a rating and review here at iTunes.  I will make sure to give you a shout out on an upcoming showing to thank you!

John Lee Dumas:  Okay. Let’s get started. I am simply overjoyed to introduce my guest today, Liz DiAlto. Liz, are you prepared to ignite?

Liz DiAlto:  Yes.

John Lee Dumas:  Alright! Liz loves fitness. Early on, she realized what works for her, works really well for a lot of busy women. Quick and efficient workouts, healthy food that tastes amazing, and booty shaking. Liz provides her clients with tons of workouts they can do from home with little to no equipment, healthy and easy recipes, and plenty of tips and tricks for fitting it all in around your busy schedule.

I’ve given Fire Nation a little overview, Liz, but why don’t you take it from here and tell us who you are and what you do?

Liz DiAlto:  Okay. I live in New York City and I am a fitness and lifestyle coach. I know when it comes to titles, people are always like, what does that actually mean? Part of what you said was I realized that what works really well for me works really well for a lot of busy women. So not only do I create health and fitness programs, but that always ends up overlapping into some life coaching and really helping to inspire women once they get their body in order and get that confidence that comes from that, how they want to apply that to other areas of their life as well.

John Lee Dumas:  Awesome! We’ll use that to transition now into our first topic, which is the success quote, because at EntrepreneurOnFire, we like to get the motivational ball rolling and get Fire Nation really pumped up for this awesome content that you have laid out for us today. So Liz, what do you have for us for your favorite success quote?

Liz DiAlto:  Well, I don’t think it was intentionally meant to be a success quote, but to me, I think this is a really important topic on success. It’s a quote by Danielle LaPorte, who I love. It’s “Feel free to change. When you discover something true about yourself, put it into action regardless of who you were yesterday.”

John Lee Dumas:  Wow! I love that quote! She is a future EntrepreneurOnFire interviewee herself, so I will definitely tell her that she’s already been quoted on the show.

Liz DiAlto:  Oh, that’s great.

John Lee Dumas:  [Laughs] Now we like to take things down to the ground level, Liz. Can you give us an example of how you use this quote in your mentality in your everyday life?

Liz DiAlto:  Yes. Especially over the course of this last year, as a business owner, we educate ourselves in online marketing and we go to these conferences and events. But this year in particular for me, it was a lot more about personal development, and it’s funny how when I went to work on myself, it really overlapped into my business. I think sometimes especially when you have any kind of brand or online presence, it can be scary when you discover that you are changing your philosophy. You’re changing your minds, you’re changing your beliefs, and maybe not wanting to move in a different direction or follow it because you don’t want to lose your people or your audience if your message starts to change, but I think above all else, it’s really, really important to always be exactly who you are in that moment. So just paying attention to those things, letting them come up and letting them guide you in new directions for yourself personally and in your business.

John Lee Dumas:  Love that message. Thank you for sharing that. So Liz, we’re going to transition now into our next topic, which is failure. As an entrepreneur, we all experience failure on some level. We have trials, tribulations, we face challenges, we have to overcome obstacles. However you want to define that word, we face it on a daily basis. Can you take us back at some point in your journey when you actually faced this challenge or had to overcome this obstacle that you really feel would be great to share with Fire Nation?

Liz DiAlto:  I think we have little failures that build up along the way as we’re building our business and kind of figuring out how we want to show up in the world, who we want to be. For me, one of my biggest challenges was realizing I needed to work smarter and not harder, and to stop trying to do everything by myself. I mean if you want to call it failure or whatever you want to call it, a learning process, I really spent two or three years when I transitioned.

I originally started out at a career in sales. Once I burned out on that and just no longer found it satisfying, I moved into fitness. As a personal trainer early in my career, I knew that I didn’t want to continue trading time for dollars. That model of working in a corporate gym where they were more concerned about your numbers for the month than your clients, really wasn’t for me.

I didn’t actually reach out for help and try to get a coach or a mentor. I figured out how to do it on my own for another two to three years after that. I was really trying to figure it out on my own, which was just making it really hard and really exhausting. I had to realize that that doesn’t work and I don’t have to. It’s totally cool to ask for help, whether it’s advice from your friends and family, which sometimes isn’t the best because you only want to take advice from people who already have what you want. So you want to be careful with who you’re asking for help from. So when I realized how important it was going to be to invest in a coach and invest in a coaching program and get the specific kind of help that I needed if I did want to make an online business work.

John Lee Dumas:  That is such a valuable lesson that I always like to stress to Fire Nation, is that you really always want to be going to people who you are admiring and who you want to be emulating for this advice, and not obviously people who are your 20% of fans or 20% of absolute detractors who just don’t like you no matter what you do. It’s that 60% of people in the middle, and within that, the people that you really look up to and want to emulate. Now, who are some of those people that you have found that you really want to emulate like a Danielle LaPorte?

Liz DiAlto:  Well, she’s definitely one of them. I love her. She is really a person whose attitude towards creativity, I admire a lot. My business coach was Marie Forleo and I still consider her my mentor. I was at her event in 2010, which I’ll talk about probably at some point in this interview, but she has a very similar style and personality to mine, and for me, it was super refreshing to see someone just totally being themselves and running their business exactly how they wanted to do, treating people the way they believed was right, having a blast, cursing here and there, if that’s how she felt. Anything like that that so many people have been like, “No. You need to tone down your personality. You shouldn’t be so loud. You shouldn’t do this, this and this. Like that makes people uncomfortable,” and it’s like, “No. I’m just going to be myself, and the people who love it, that’s going to be my audience,” rather than trying to fit myself in some box to make other people feel comfortable.

John Lee Dumas:  I love that. Again, EntrepreneurOnFire is about the journey. So I’m loving hearing your journey as you’re going through this. You did give us a really good abstract failure that you went through during the process. Can you take us down, open the window, and let us look into a part of your journey where you actually failed and you had to look in the mirror and say, “Wow! Liz, I am not on the path that I want to be on.” Can you take us to that moment and tell that story?

Liz DiAlto:  Okay. So this is actually a great lesson because what I did was the offering itself wasn’t a bad idea, and I ended up turning that into a virtual training program later on. But the way I went about it – and this is one of those early like rookie mistakes, you don’t know what you don’t know. I have a background in sales, but I didn’t understand really the anatomy of a sales page on a website. So all I really did was looked at someone else’s and kind of modeled the structure. Obviously, I didn’t plagiarize their copy. I put it in my own words, but even just doing that without having the basic knowledge of why that was the structure of a sales page and like knowing like what was the purpose of each section, why it was in the order that it was in, was one of the reasons why I think it flopped.

Then also too – this is so hilarious when I think back on it – I didn’t even get that it needed to be a separate page. Like I made it a blog post. I just put all the content on a blog post and sent it out to my very small list. That was the other thing that I really didn’t get that I would say sparked a couple of failures, only in the sense that we put together these offerings and we’re so biased and we’re so attached to what we create and we’re like, “This is the best offer ever! Everybody’s going to want to buy this!” But if you have this tiny little list, there’s the concept of a funnel where the bigger the funnel is at the top, the bigger it’ll be at the bottom, and the smaller, vice versa.

I see this all the time in various communities that I’m part of with different entrepreneurs. We put so much time and effort into our offerings, but if we’re not getting it in front of enough people, it’s just not going to be successful. We’re not going to reach the number of people we think we’re going to reach, we’re not going to make the money of money we are hoping to make. So that was a really big lesson for me in that I needed to switch my focus. If you’ve ever read Michael Stelzner’s book “Launch,” there’s just so much more important things to do upfront in terms of building your list and creating content and creating value before it’s really time to put out that offering and have any expectation that you’re going to get a really great return.

John Lee Dumas:  Absolutely. Michael Stelzner was one of the first interviewees on EntrepreneurOnFire, and he really got into that in his book “Launch” and just pulled some great nuggets of information and lessons learned from that, and as did you just now. So thank you for sharing that. That’s exactly what we’re looking for. Your story. An actual moment in time where you just said, “Wow! I need to change my focus here because I’m doing A, B and C wrong” and you’ve obviously corrected that. You look back now and you see the error of your ways and they’re almost funny, but the reality is that that’s the learning curve, and that’s the beauty of EntrepreneurOnFire, is it’s really helping other people skip over that learning curve. That’s the value of these interviews.

Liz DiAlto:  Cool.

John Lee Dumas:  So let’s transition now into the next topic, which is the other end of the spectrum, Liz. That’s the aha moment. Obviously, you are a very inspirational person on a lot of levels, so I’m sure you have little aha moments probably all the time, but take us to some point in your journey when you really just had this big light bulb come on and this lightning bolt just shot down and you said, “Wow! This is what I need to be doing or this is a product I need to create or this is how I’m resonating with my clients.” Have you experienced a moment like that?

Liz DiAlto:  Yes. This is my favorite part of my story. I was in grad school in the fall of 2010. So I had mentioned earlier I was a personal trainer and I was trying to figure out how to turn that into something bigger than just working at New York Sports Club. So I decided that I would go to grad school because at the time, I just didn’t understand that much about online business. I figured I needed some kind of credential. I didn’t have a market. I didn’t understand my market and what direction I wanted to take. So I figured, this would be a great step because then at least I can be more widely respected in the industry.

So I go to grad school. What’s so funny is what I’ve always known about myself is I’m such an extrovert and I’m such a – what’s the word for it? I want to say teacher, even when I was little. Like one of the games – Marie said this once. Like look back at the games you played as a kid, and I bet you find some parallels into what you do now in your business as an adult. One of my favorite things to do when I was a kid was I had this group of stuffed animals. I called them my “animal kingdom,” and I had this big green chalkboard. Even before I knew how to like write letters, numbers or anything like that, I was giving lessons on my chalkboard to my animal kingdom.

So I’m much more of an outgoing, put me on a stage and let me speak. Now I make YouTube videos and things like that. In my sales career, there was a lot of public speaking involved in that. The first time I ever gave a speech to an audience of over like 500 people, I was 19 years old. I loved that and I did that for years. So I don’t know what made me think of going into this classroom, boring, like super scientific environment would be the answer, but that’s what I did. I’m in Washington D.C. It’s a city I really don’t enjoy very much. No offense to anybody if that’s where you live and you love it. It’s just not my style. Someone tells me about this woman named Marie Forleo.

So I’m checking out her website, I’m watching some of her videos and I’m thinking, this is way more my style. She had this event in November called RHH Live, but I’m like a broke, struggling grad student and this event is like 1,500 bucks. How am I going to do it? Well, thankfully at the same time, I got a new credit card with a pretty great balance on it, and I’m like, “Great! We’re going to do this thing.” I went to the event.

So I’m at the event and I had a couple of friends there, and the whole time, I’m thinking to myself, this is so much more my style. Like I hate grad school. I hate it so, so much. I was so miserable there. A guy named Tod Herman who doesn’t have a PhD, any kind of necessary degree in what he does, and he does a lot of work with athletes and really high level coaching, is standing on stage talking about the hero’s journey’s and how it applies to your business and your clients, and he says, “You know, I’ve had PhDs and scholars say to me, ‘I wish I could do what you do.’” I was like, oh my God! I can do this. I don’t have to be in grad school.

I remember not long after that, I’m like crying to my two girlfriends that are there and going, “I don’t want to go back to grad school. I don’t want to go back to grad school!” and they’re like, “So don’t go.” I was like, “Uh-oh. Alright! I quit!” I didn’t even finish the semester. I didn’t go back. Don’t tell that to my mom though. I let her think that I finished the semester.

John Lee Dumas:  [Laughs]

Liz DiAlto:  She’s like, “You may want these credits one day,” and I was just so sure. Like deep down I’m like there’s no way I’m ever going to care about advanced exercise physiology. Like my clients will never need to know about orthostatic intolerance, let me tell you that. So that was a big aha moment for me, and I knew at that event that I wanted to work with Marie. So she had applications for her Adventure Mastermind program. I filled it out at the event.

Normally, an application like that is something I would want to take days and edit my answers, but I was like, “No. I’m just going to put my guts in this application, and if I get accepted, I’ll figure it out.” A couple of weeks later, I found out that I did. I remember, again, I cried like a little baby. I was so excited. I was going to pay another 30 grand for grad school anyway. The mastermind was less than that. I’m like this is going to be the thing, and it really was.

That was the thing that changed the complete trajectory of not just my business, but also, really my entire life. Within six months of being at that event, I quit grad school, I ended a relationship that was really not good for me, I moved back to New York City. It was just amazing.

John Lee Dumas:  That is a great aha moment, Liz, and I’m so intrigued right now. Again, EntrepreneurOnFire is about the journey. It’s about your story. So let’s continue this story because it’s just so awesome right now. Take us through quickly, but still take us through that time that you spent with Marie during your program.

Liz DiAlto:  Well, the program was cool. There was a coaching call every month and there were retreats every three months, roughly. So it wasn’t just about spending time with Marie. Laura Roeder was part of the program at the time and she was amazing. Marie’s fiancé, Josh Pais, helped out with the program, as well as there’s 2o other women in the program. It was just such an amazing community and environment and such a steep learning curve.

I think that’s the value of a mastermind program versus a lot of these online digital self-study things. It’s like an immersion, and you get personal attention, you get hot seats, you get to hash out your ideas with people who know what they’re talking about and can give you specific advice that’s going to help you just with your growing. Your learning curve steepens and it was just really amazing. Then to also have a coach like Marie who’s not afraid to pull out what she would call the “hammer” sometimes. As entrepreneurs, we have to sift through a lot of really bad ideas to get to the good ones. So it’s just extra helpful when you have people to get clear with you on what are the ideas not worth your time and what are the ideas that you should move forward with and pursue.

John Lee Dumas:  Absolutely. Just to go back to what you said about Laura Roeder, she is awesome, and what she’s doing right now with LKR Social Media is really exciting stuff and her new membership program. We just had her on the show as well and she just had some great things to say. Very inspiring. What was your favorite retreat that you went on with Marie?

Liz DiAlto:  I don’t know. They were all so different. In the beginning of the program, to see where everyone is, and then at the end of the program, to see how far we’ve come, how our ideas have developed, the products and programs people were working on, where they’ve taken their businesses and practices. So it’s not really possible to say which one was my favorite because I got a lot of value out of each one. I guess if I had to pick though, I would say the last one in Mexico because we filmed a music video, and that was a freakin’ blast. We literally took over a resort in Mexico and filmed a music video [Laughs].

John Lee Dumas:  Wow! Can we somehow link that up in the show notes?

Liz DiAlto:  I’m not sure. I’m sure it’s live somewhere on Marie’s site, but I am not totally positive.

John Lee Dumas:  [Laughs] Liz, have you had an I’ve made it moment yet?

Liz DiAlto:  I bet a lot of entrepreneurs will agree with me. I never really feel like I’ve made it because there’s always more to create and contribute, but I will say the closest I’ve come to an I’ve made it moment is this past May, I actually left personal training. So for the first time, I was able to comfortably say I’m going to support myself fully with my online business and not take on new personal training clients. I was working at a private studio and just fully only worked for Liz DiAlto. So that was a big moment. Again, I wouldn’t say it’s an I’ve made it moment, but a huge step in the right direction.

John Lee Dumas:  That’s great. I’ve always stressed to Fire Nation that I’ve made it moments are really important. You need to set goals, and then once you reach those goals, look back over your accomplishments and really appreciate what you’ve done to get that far. Then of course, it’s important to raise that bar higher and set that next goal, but always enjoy the journey. It’s about the journey. I’m really glad to hear that you’re enjoying your personal journey and not just with your head down, trying to get to that destination.

Let’s just go back real quick. Your aha moment was so powerful. Can you just give us one specific action that you took after that aha moment?

Liz DiAlto:  Yes. At that event also, that was the first time I had ever heard of Danielle LaPorte. She was a speaker. One of the things she talked about was identifying your core desired feelings, which was such an amazing concept because if you’re really clear on how you want to feel in any given moment, that makes it very easy to say yes and no to things because obviously, anyone is bombarded with things to say yes and no to from going on a date with someone to making a decision in your business to what you want to eat that day.

So I identified my core desired feelings, and I mentioned this during that aha moment earlier. I was in a relationship at the time, and it was just funny in retrospect. He was a great guy and I’m sure he’s a great match for someone. He just wasn’t a great match for me. I was really investing so much energy into another person and not into my own self growth development and where I wanted to be. So one of my biggest action steps that I took after that aha moment, it was kind of just this accumulation of all these things I heard and learned at that event that I needed to implement immediately, was getting out of that relationship.

It was cool because all of a sudden, I had all this energy that I had been investing in this other thing all to myself, and I really needed it at that time because I was about to start the mastermind and really start working on my business. I quit grad school, like I said. So I had all these decisions, all these moves, and all these things to take care of. So that was just really valuable for me to kind of take my energy back and get that power for myself.

John Lee Dumas:  I love that lesson because in life, all we have is time and all we have is energy, and you can only devote so much of that time and energy to any given subject or to any given situation. So you’re able to transfer that time and that energy into other areas and really become successful because of that really speaks volumes.

So Liz, let’s move now forward into your current business. You’re rolling along. You are working for Liz DiAlto now. You. What’s one thing that’s really exciting you about your business right now?

Liz DiAlto:  So my very first info product I launched last year is called “Tighter in 10 Days.” What’s so funny is I am not a quick fix solution kind of person, but one of the biggest marketing lessons I’ve ever learned is that you have to sell people what they want and give them what they need. So I called my product “Tighter in 10 Days” because there are. There’s a lot of women out there who have situations where they do want to look good in a hurry, whether it’s a wedding, a reunion, photo shoots or something like that, but it’s truly a program that helps people to jumpstart a lifetime of lasting results. So for the one year anniversary, I relaunched “Tighter in 10,” 2.0 version. I updated everything because a year later, I also had a better budget, a better understanding of things. So I redid my videos, I redid everything, added a couple of components to the program. Part of that process was serving women over the last year who have completed the program, and what’s funny is lots of times, you hear the complaints, you hear the struggles and the challenges. You don’t necessarily hear the stories of people who got the most freaking amazing results, unless you ask.

So it was so fun to hear these stories of these women who were like, “Oh my God! I’ve used the program like four times and lost like 25 pounds. I’m a totally different person!” and you’re like, “Yes! I’m so excited” because that’s what I really wanted to happen for people. So that inspired me to actually create an online program. A monthly membership as well because when I asked them, what do you want? What can I give you to help you on this journey? They wanted more workouts, more recipes, more interactions.

So I created an online community. I call it the “Keep It Tight Community.” Every month, I put another full length workout in there, which my full length workouts are only 30 minutes. Then my community tends to be like busy women on the go. So I do a short – I call it a “Tight On Time Workout.” It’s only like 8 to 10 minutes for super busy days where they want to do something because it’s better than nothing. Then I love healthy recipes, but I also don’t really enjoy cooking much. I know a lot of people don’t either. So I’ve been a guinea pig in my own kitchen, creating recipes that I could put in there for them every month.

Then I also decided to get an expert because truly, health and fitness is great. It’s important. People want to be in shape. They want to lose weight, they want to look amazing and have energy, but all these things really overlap. Like as entrepreneurs, we become intimately familiar quite quickly with how our personal lives and our business lives, they’re always going to be intertwined. So I’m bringing in experts in style, beauty, money, love. All these things. Once a month, I have a different expert exclusively for my members and they give an hour long presentation with Q&A. In my first month, it was a woman named Elsa Isaac. She’s a stylist talking about how to dress for your body type, and people really liked that.

So I’m super excited to grow this new community and just continue to find different ways to inspire people, not just in how they want to look and feel in their bodies, but how they want to show up in their life and use those things as a launch pad to get whatever else they want to create for themselves and their life.

John Lee Dumas:  That is exciting, and it looks like you have kind of alluded to this slightly, but what is your vision for the future?

Liz DiAlto:  Well, as much as I love health and fitness, I mentioned earlier, I do have a background in sales and marketing and speaking in those things. So I really look forward – and actually this month, I do have a couple of projects. I’ve been getting approached more and more by health and fitness people to do business consulting, which I’m really excited about, and I’ve also learned a lot and done a lot with video. So I have a couple of pet projects this month where I’m going to help people launch products, help them with their ideas, help them create video campaigns and stuff like that. Teach people about affiliate marketing. So I’m super excited to dive into that kind of next level of mentoring and coaching health and fitness professionals in business and marketing as well.

John Lee Dumas:  Great stuff. Liz, we’ve now reached my favorite part of the show. We’re about to enter the Lightning Round. This is where I provide you with a series of questions and you come back at Fire Nation with amazing and mind-blowing answers. Does that sound like a plan?

Liz DiAlto:  [Laughs] No pressure. Yes.

John Lee Dumas:  [Laughs] What was the number one thing that was holding you back from becoming an entrepreneur?

Liz DiAlto:  Having a structure. Like having a business plan or knowing how I was going to do it consistently.

John Lee Dumas:  What is the best business advice that you ever received?

Liz DiAlto:  To be myself.

John Lee Dumas:  That’s great advice. Did that come from Marie?

Liz DiAlto:  Yes. Actually, the first retreat we went on, that was the biggest message I got out of it. It was just I could actually just be myself. I’m a loud person. I’m from Staten Island. I’m Italian and Puerto Rican. I just can’t help it. I get really excited about stuff and I’m really animated. That was the first time I was ever in an environment where people weren’t saying, “Dial it down” and they were saying, “No! Dial it up! That’s what people want. You’re going to find the people who want that and love that and want you just the way you are,” which was amazing for me.

John Lee Dumas:  What is something that’s working for you or your business right now?

Liz DiAlto:  Having fun. Like in terms of creativity and what I work on, spending most of my time and energy on things that I really enjoy doing and hiring out anything that drains me.

John Lee Dumas:  Good answer. What’s the best business book that you’ve read in the last six months?

Liz DiAlto:  So I’m going to go in a different direction with this answer. It’s not a business book at all. It’s actually called “The Vortex” and it is a love attraction book because reading that book really has helped me to make amazing decisions. Oh, actually, I’m going to change my answer. “The Big Leap” by Gay Hendricks.

John Lee Dumas:  Wonderful! We’ll put both of those books in the show notes with links. I’m sure they’re both awesome and I’m glad you have two for us.

Liz DiAlto:  [Laughs] Sorry I changed my mind on the spot.

John Lee Dumas:  [Laughs] So Liz, this last question is my favorite, but it’s kind of a tricky one. So take your time, digest it, and then come back with a great answer. If you woke up tomorrow morning and you still had all of the experience, knowledge and money that you currently have today, but your business had completely disappeared, forcing you to start with a clean slate, which essentially is where most of Fire Nation listeners find themselves right now, what would you do?

Liz DiAlto:  I would make a video. I would make some kind of video with some kind of call to action to opt-in for something free that I was going to give away. So maybe it’s a workout and I say opt-in for the full version of this workout. Something like that because the most important thing we have is our community and our list. So I would get right back to work, building that back up.

John Lee Dumas:  Love that, Liz. I’ve loved this entire interview. You’ve just given Fire Nation so much actionable advice and so many wonderful lessons, and we are all better for it. Give us one parting piece of guidance, then give yourself a plug, and then we’ll say goodbye.

Liz DiAlto:  [Laughs] Don’t worry about what anyone else is doing, especially with social media. I’m actually currently in the middle of a social media fast. I emailed my assistant and I told her to change my Facebook and my Twitter passwords and not give them to me until next Monday because I get caught up sometimes, as I know many people do, and not just wasting time on social media, but looking around at what other people are doing and feeling like I’m not far enough along, rather than just focusing on running my own race. So my tip is run your own race and just don’t worry about what anyone else around you is doing.

John Lee Dumas:  Okay, Liz. Give yourself a plug.

Liz DiAlto:  My plug is I am really building my YouTube channel. So I would love for everyone to go to YouTube.com/lizdialto and subscribe to my channel for no other reason than I really try to make my videos entertaining and I’m a fairly entertaining person. So they are not your average just fitness boring workout videos and it’s great stuff that I’ve been putting a lot of time and energy and I’m really passionate about right now. So that would be my plug. So go check out my YouTube channel, YouTube.com/lizdialto, and subscribe.

John Lee Dumas:  Awesome! Well, I will put all these in the show notes. Liz, thank you so much on behalf of Fire Nation. We salute you, and we’ll catch you on the flipside.

Liz DiAlto:  Thanks!